Our green initiatives

Our environmental initiatives and green tariffs make it easy for our customers to do their bit for the planet.

A shared belief

We set out to find our new brand ambassador, it was essential our ambitions and principales aligned. To have a passion for the environment, sustainable energy, and an altruistic sense of fairness.

Ben Fogle is the embodiment of these shared beliefs.

We supply 100% renewable electricity

Our Double Gold bundle means new customers who take all of our services can benefit from  100% renewable electricity.**

Helping provide shelter, food and water when it’s needed most

Leaving everything behind, people fleeing conflict in Ukraine need the things we take for granted. That’s why we’re supporting the DEC Ukraine Humanitarian Appeal. The DEC brings together 15 leading aid charities to raise funds to have an immediate impact in times of crisis overseas.


Standing up for the natural world

The UW Woodland isn’t just about carbon capture - it’s a community based project focussed on enhancing biodiversity. And through our partnership with The Wildlife Trusts we can extend that positive impact to nature much more widely - making local areas wilder.

We install free smart meters

Smart meters can help customers to control their energy usage so they use less. It's a small part of leading the UK to a cleaner and more efficient energy system.

Thousands of new branches

We plant a tree for every new customer who takes all of our services.

That’s over 130,000 trees in the UW Woodland, or an area the size of 73 Wembley Pitches.

Find out why it matters by clicking the button below.

Planting the first tree

The legal bit

*Source: Forest Carbon

Sources: Carbon Brief, Solar Electric Power Company, Energy Savings Trust, Business Matters Magazine, The Climate Change Group, Savings LIght Bulbs and Trees for Life, Forest Carbon

**With our Double Gold tariff or Green Fixed tariff (available only as part of the 3 or 4 service bundle - Bill Protector and Cashback Card excluded. Boiler & home cover is also excluded for tenants) new customers will be on tariff where the electricity comes from 100% renewable sources like wind, solar and biomass. The renewable electricity we sell for these tariffs is backed by Renewable Energy Guarantee of Origin certificates which allows Ofgem to verify the source of a supplier's electricity.